You just registered for a career fair, signed up for a networking event, or applied to your “dream” job. Now it’s time to shine! Talking about yourself can be a struggle for some people, but as the saying goes “You never get a second chance to make a first impression”. In other words, make that first impression count! Job interviews, career fairs, networking events, and professional development events can be extremely intimidating. Your nerves are high, your palms are sweaty, and the pressure is on, but nothing makes a better impression than confidence and a seamless elevator pitch. We are here to help you find a way to stand out from the crowd!
The purpose of an elevator pitch is to share your experiences and background as concisely as possible. Your pitch can be shared verbally during a conversation at an event, in a written message to a recruiter or on your professional networking page. For example, below is an elevator pitch based on my experience:
“Hello, my name is Jena Patrick. I am the Sr. Student Recruiter at GROWMARK where I build and maintain relationships with schools surrounding all FS company territories throughout North America and Canada. I have over 5 years of general recruiting experience, 3 of which are focused on student recruiting. I love working with people and pride myself on my ability to adapt to change and communicate effectively. I noticed an opportunity in student recruiting listed on your website and am interested in learning more about this position and share why I feel I’d be a great fit!”
Tips to keep in mind when developing your own elevator pitch:
Keep it short and concise! This should be a quick summary of who you are - your education, skills and unique qualities, and state the goal of the conversation. Ending with a question is always a good way to lead into the next part of the conversation.
Know Your Audience! You can tailor your elevator pitch just like you would your resume or cover letter. Look up opportunities before approaching a career fair booth so you can acknowledge exactly why you are interested in their company. Research the company before applying for a job so you can explain your interest level during an initial conversation.
Practice! You don’t want to sound like you are reading a script. Know what message you want to share and deliver it with ease. Practice with a friend, family member, colleague, or even in the mirror!
Deliver with Confidence! No one knows your background, strengths, skills, or experiences like you do. Be confident about your delivery, share your strengths, discuss your background, and let the audience know why you’d be a great fit for their company!
Jena Patrick, Sr. Student Recruiter